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Website Process 
How we design

Have you ever wondered how much time and effort goes into developing a website? What do web designers do to make sure that websites attain their obligations? And how can a sophisticated website planning process ensure that all angles are covered?

Website design process explained

Have you ever wondered how much time and effort goes into developing a website? What do web designers do to make sure that websites attain their obligations? And how can a sophisticated website planning process ensure that all angles are covered?

New Business Web Sites

AMD Web Design has developed a proven web design process that ensures a very professional web site presence for your business.

AMD Web Design perform an effective market analysis of your business and design the web site around your core business goals. From the prototype to the site's launch, AMD Web Design is involved in every process along the way.

Table of contents

  1. Business discovery phase
  2. Content planning and SEO gap analysis
  3. Creative and user interface (Mobile First)
  4. Mockup Wireframing (Client Sign Off)
  5. Website development
  6. Testing Mobile & Desktop
  7. Website launch
  8. Website maintenance
  9. Search Marketing - Starts (Needed)
  10. Website evaluation and improvement

Business discovery phase

AMD Web Design will perform a comprehensive web marketing analysis of your businesses web presence requirements.

We study your current markets reach and compare it to the marketplace in general. We then determine what the best course of action will be to best implement your businesses online presence.
Birmingham Web Design Growing

Content Planning SEO Gap Analysis

A content gap process examines how well your content marketing library answers your customers' queries and wants to identify opportunities to reach out to people you may be overlooking.

The "gap" can then be filled with fresh or updated content. It's also known as a competitor gap analysis or perhaps a website gap analysis.

There are three main areas in your content to look for:

A set of keywords for which you are currently not ranking in search results but your competitors are.
A buying stage gap is when you haven't created enough content to answer common questions at the top of the funnel.

A distribution channel that you aren't currently using to get your content out into the world is known as a channel gap.
Google Analytics What Is A Report

Creative and user interface (Mobile First)

Once your businesses market analysis is completed, AMD Web Design then determines with the client what your web site's structure should entail. Depending on the scope of your web site, we then create a Functional Specification Document that outlines your web site's structure and navigation.

Mockup Wireframing (Client Sign Off)

Now that your web site's structure is in place, we can do a "sketch" or prototype of your web site. We work on the theme that either the client has determined or we work on one that we have proposed. This is a very important stage of the design process.

We create appropriate graphics that reflect the desired theme that also compliments your businesses market analysis. AMD Web Design works closely with the client to ensure that they are very satisfied with how their web site will appear as a finished product. We create a special "Client's Area" on one of our servers so that the client can review the entire prototyping process. There are no surprises here. All of AMD Web Design's clients knows what they are getting before the project due date.

Website development

Once the prototype web site design has been approved, AMD Web Design then begins the production of the web site. Our graphic designers transform the prototype graphics into web optimised graphics. These files are compressed for optimal web viewing and are then transferred to our web programmers who then insert them into web pages. These pages can be coded in many different web languages, as best suited for your particular web site requirements.

Testing Mobile & Desktop

During the entire design and site coding process, our Quality Assurance Engineers fully test the web site to ensure trouble free operation and optimal ease of use to the end user.
We gather feedback from small groups of users in our testing lab, create a bug list, and discuss any changes with the client.
Optimise the code – this boosts the site's speed, which is important to SEO. We can achieve greater speed by reducing CSS and JavaScript.

Website launch (Go Live)

Once the production of the web site is complete and the client has approved everything, we launch your web site and it is now "live" on the internet for everyone to view. This is a very exciting stage for everyone involved.

We also put in redirects if the site is replacing a older website.
Final SEO checklists – our SEO team runs a final audit. also Client training if needed.

Website maintenance

We strongly advise that anyone with a CMS website invest in a support and maintenance plan to ensure that their website remain in great shape.
Updates to the CMS and plugins are required to prevent hacking and provide additional security.
Security checks – for example, the Itheme security hardening plug-in in our software.
Off server back ups – we perform backups on our Dropbox Pro server account.

Search Marketing and Improvement - Starts (Needed)

Once your site is "live" and essential promotion is done, Link building* – we'll get started on a link-building strategy that will help with SEO rankings and will include creating outreach blog content.
Plan for improvement – a website is always a work in progress, and it should evolve over time to meet changing demands.
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